Article by Stephanie Robey
Not much changes these days in terms of new small businesses. ‘Sell a product, make money, or you don’t have much of a business. What I’m about to reveal to you is an entirely new small business model.
Allow me to explain.
The new opportunities are online. That’s the wild-west, the new frontier. Leveraging the Internet, here’s how one company created a system for success.
Just about anyone will tell you, “Sure I’d love to own my own small business and be my own boss.” The benefits of being a small business owner are many: flexibility, no boss, financial independence, and more time with friends and family. These are all good reasons to jump into an entrepreneurial venture, right?
But, why don’t more people do it?
First. Let’s define small business. It could be anything: brick and mortar, Internet, franchise, work from home, MLM, Network Marketing, typically any type of company with less than fifty employees. The options are many. This specific new small business idea is for work at home entrepreneurs.
What’s so amazing is how many people turn to small business ownership with absolutely no sales experience, no confidence on the phone, no ability to recruit others, and no real understanding of leadership and management. This is where true opportunity lies. This is where the new business ideas emerge: making it easy for people to get started and quickly become successful.
Most home business opportunities teach their “new owners” to use the 3-foot rule: “sell” to anyone within three feet of yourself. With this approach, home based business consultants often end up alienating their friends, family, neighbors, former business associates, peers – well, you get the idea – anyone within three feet of them.
A better approach is to conduct business more like a “store” and set up a location where people can find you and come to you when they are seeking your products.
The Internet provides the perfect system for selling products and services. Customers conduct an online search and are presented with a myriad of choices via paid ads, articles, videos, blogs… all kinds of information directly related to their search. It’s like walking down the aisle of a store, online.
What if an Internet company could give average people the marketing power of an Internet powerhouse? What if there exists a system that provides templates, training, and mentors so that anyone, even average Joe, can go toe-to-toe with veteran networkers and put himself or herself in a position to earn a six-figure income without any background knowledge or prior marketing experience? This would be “new”, right?
Stephanie Robey, former online marketing executive, walked away from her six-figure income when she was introduced to such a system. “I was working for a company spending millions of dollars creating a similar system for their account managers, mostly MBAs, to manage huge fortune 500 Adwords accounts.”
At first, I thought, there’s no way “newbies” could compete against big companies in Search,” said Stephanie. “But, then digging a little deeper, I realized the training and the templates provided through this small business system could really give any entrepreneur a fighting chance against anyone, even the Fortune 500 companies. With the right tools, small entrepreneurs can beat out corporate employees in the Search space. Corporations throw money at the market place. Entrepreneurs throw spirit, time, and determination. In the end, entrepreneurs win with sheer determination.”
Basically, the system allows small business owners to carbon copy the personal marketing experience and success of a community of other proven marketers – ad copy, auto responders, websites, even Adwords campaigns, leveraging their success. It attracts more and more industry leaders and top income earners as well as corporate executives like Robey. Now, this is a new idea in small business!
“Normally, a new marketer goes out, learns the techniques of marketing, of sales, identifies an opportunity and gives it their best shot,” she adds. “I think about the years of trial and error I, myself, have spent in this industry. This system allows me to bring people in, point them towards the system, and with a just a little hand-holding catapult them to success.”
Stephanie knows first hand how difficult it is to jump into self-employment. She’s owned three different businesses: brick and mortar, consulting and an Internet business. Each came with the headaches of office hours, employees, and 60 to 70 hour workweeks. She tried an MLM a few years ago. The margins were too low to utilize Search.
None of it really worked. Some businesses made money but left no time to enjoy it. When Stephanie saw this small business marketing system she knew right away that it had tremendous value in its ability to teach and also leverage the most powerful distribution system in the world: the Internet.
It eliminates all of the obstacles of small businesses, home businesses, and network marketing and dramatically reduces the learning curves, eliminates the guesswork, and increases the results for anyone using it. It has a call center in place to follow up on the applications submitted. The call center handles all the marketing, recruiting, phone interactions, and communication aspects of the business, home-based rookies and veterans alike are achieving unprecedented success at unmatched levels.
Because you’re marketing a system not your own story, it eliminates the biggest obstacle of all: having your own success story to tell. Now, that’s a great new small business idea, don’t you agree? The emphasis is on the success of the community that uses it. Some marketers never even talk to their customers. They just introduce them to the system via search results and the new customer goes on to train, create and produce their own results.
The product typically offered via this system is an exclusive arrangement with Wealth Masters International, handpicked for its high value product line and its ability to attract distributors with the quality of its product. To see the system first hand, visit these landing pages: http://www.LondonHomeJobs.com/ or http://www.TodaysJobs.info/ApplyNow – actual working templates.
“Admittedly, when I started my small business, I worked the same 60 to 70 hours per week to get my business going that I had worked in corporate America.,” says Robey. “Actually, I loved the learning curve and couldn’t peel myself away from my computer. It was so much fun. The money just naturally followed. Now I get to show others how to do the same thing — just like in Corporate America — only, now it’s for me and from the comforts of home – - and with the Internet, I’m working smarter, not harder.” While this isn’t really a new small business idea it IS a new idea for working small businesses. Regardless, it’s pretty smart – wouldn’t you agree?
About the Author
Stephanie Robey has 20 years experience in graphic design and 10 years experience in online marketing. She’s conducted hundreds of optimization tests for online companies across multiple verticals. She’s started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com. Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University.